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Seminarios    Barcelona Marketing and Business Models

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Barcelona Marketing and Business Models


12/06/2014
Área: Marketing Estratégico

 

“Barcelona Marketing and Business Models” International Summer School (1st edition)
www.ub.edu/bmbmschool
Dear Sir or Madam,
 
I am pleased to introduce  you  the programme for this year’s edition of the International Summer School’s course ‘Barcelona Marketing and Business Models’, which is organized by the Universityof Barcelona. This first edition of the course will be held from 16 to 20 July at the University of Barcelona, as part of the University of Barcelona International Summer School.
 
As the programme shows, one of our aims in organizing this summer school is to examine the latest topics and challenges in the discipline of marketing, which is seeing intense change with the widespread adoption of new technologies. We will also be looking at new business models, taking advantage of the various resources available here in Barcelona, a city renowned for its creativity and ability to attract talent.
 
 ‘Barcelona Marketing and Business Models’ is addressed to business consultants, researchers, professors, directors and management professionals, students and others interested in learning more about marketing and business models and in spending five full time training intensive days combined with some additional activities.
 
You will find herewith the programme. We hope it will be helpful to give you an idea of what this year’s course will be like. For more information you can read all about us at the UB website www.ub.edu/bmbmschool. Finally, if you have any questions about the course itself or just want to talk to us in person, please don’t hesitate to write to our team at bmbmschool@ub.edu or call our information officer here in Barcelona at (+34) 934 020 140.
 
We look forward to seeing you,
 
Dr Jaume Valls
Director
Business Economics and Management Department
University of Barcelona

“Barcelona Marketing and Business Models”

International Summer School (1st edition) // www.ub.edu/bmbmschool

 

Dear Sir or Madam,

 

I am pleased to introduce  you  the programme for this year’s edition of the International Summer School’s course ‘Barcelona Marketing and Business Models’, which is organized by the University of Barcelona. This first edition of the course will be held from 16 to 20 July at the University of Barcelona, as part of the University of Barcelona International Summer School.

 

As the programme shows, one of our aims in organizing this summer school is to examine the latest topics and challenges in the discipline of marketing, which is seeing intense change with the widespread adoption of new technologies. We will also be looking at new business models, taking advantage of the various resources available here in Barcelona, a city renowned for its creativity and ability to attract talent.

 

 ‘Barcelona Marketing and Business Models’ is addressed to business consultants, researchers, professors, directors and management professionals, students and others interested in learning more about marketing and business models and in spending five full time training intensive days combined with some additional activities.

 

You will find herewith the programme. We hope it will be helpful to give you an idea of what this year’s course will be like. For more information you can read all about us at the UB website www.ub.edu/bmbmschool. Finally, if you have any questions about the course itself or just want to talk to us in person, please don’t hesitate to write to our team at bmbmschool@ub.edu or call our information officer here in Barcelona at (+34) 934 020 140.

 

We look forward to seeing you,

 

Dr Jaume Valls

Director

Business Economics and Management Department

University of Barcelona

 





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